Websites that work for you, and the machines that recommend you.
Built to be found by Google, recommended by ChatGPT, and wired into the tools that actually run your business.
A website that earns its keep, every day.
Most websites were built for a world that no longer exists. Static brochures designed to be ranked by Google, then handed off to a sales team to chase from a Gmail inbox.
An AI-native site is different. It's built to be parsed by language models, found by search engines, and connected to the systems that take payments, book appointments and capture leads automatically.
For us, AI-native means three things: readable by AI, ranked by Google, wired into your business. Anything less is a brochure with a fresh coat of paint.
Four principles behind every site we ship.
Built for AI to read, not just humans
Semantic HTML, structured data, clean entity definitions and machine-readable answers so ChatGPT, Claude, Gemini and Perplexity can lift your offer cleanly into their responses.
Speed, structure and clarity by default
Edge-rendered, sub-second loads, perfect Core Web Vitals, and a content architecture that Google rewards. The same foundation that wins SEO wins GEO.
Connected to the tools that run your business
Stripe payments, Calendly or native booking, your CRM, your inbox. The website stops being a brochure and starts doing real work.
Designed to convert in the AI era
Less hero-banner fluff, more clarity. Pricing visible. Answers visible. Trust visible. The kind of site that earns the booking, not just the click.
Bookings, payments, CRM and automations, built in.
Your site shouldn't end at the contact form. We connect it to the tools that take the booking, charge the card and route the lead to the right person, automatically.
Take appointments without the back-and-forth
Native booking flows or embedded Calendly, Cal.com, SavvyCal, Acuity. Calendar sync, reminders, time-zone handling, and payment-on-booking when you need it.
- Calendly
- Cal.com
- Acuity
- SavvyCal
- Custom booking flows
Accept payments straight from your site
Stripe Checkout for one-off services, subscriptions for retainers and memberships, invoices for B2B. Tax handled, receipts automatic, payouts to your bank.
- Stripe Checkout
- Subscriptions & retainers
- Invoicing
- Apple Pay & Google Pay
- PayPal on request
Every enquiry lands where your team already works
Forms wired into HubSpot, Pipedrive, Salesforce, Attio or Notion. No more lost leads in an inbox. Tagged, attributed and ready to follow up.
- HubSpot
- Pipedrive
- Salesforce
- Attio
- Notion / Airtable
Follow-up that runs itself
Welcome sequences, booking confirmations, abandoned-quote nudges, post-purchase flows. Connected to Resend, Mailchimp, Klaviyo or your existing stack.
- Resend
- Mailchimp
- Klaviyo
- Zapier / Make
- Custom workflows
See what's actually working
Plausible or GA4 for traffic, AI mention tracking for visibility inside ChatGPT and Perplexity, conversion attribution end to end.
- Plausible
- GA4
- AI visibility tracking
- Conversion attribution
Your site, powered by every leading LLM
We integrate OpenAI, Anthropic, Google Gemini and other leading LLMs directly into your web application — custom chat, content generation, classification, summarisation and agent workflows built to spec.
- ChatGPT / OpenAI
- Claude / Anthropic
- Google Gemini
- Perplexity
- Custom agent workflows
An engine for the next decade
AI-assisted content workflows, programmatic landing pages, internal tooling and chat assistants trained on your own knowledge base.
- AI chat assistants
- Programmatic pages
- Internal AI tools
- Knowledge base search
The tools we plug in.
We work with best-in-class platforms, and we're tool-agnostic. If you already use something, we'll wire into it.
- Calendly
- Cal.com
- Google Calendar
- + more
- Stripe
- PayPal
- Apple Pay
- Google Pay
- HubSpot
- Notion
- Airtable
- + more
- Resend
- Mailchimp
- Zapier
- Make
- + more
- Google Analytics
- Plausible
- Vercel
- ChatGPT
- Claude
- Gemini
- Grok
- Perplexity
Logos belong to their respective owners. Used here for identification only.
From kickoff to live, in weeks.
Discovery
We map your offer, your buyers, the tools you already use and the questions AI models should be answering with your name.
Design & build
A custom site, designed and built from scratch. No templates. AI-readable structure baked in from day one.
Wire it up
Bookings, Stripe, CRM, automations. Tested end to end so the day we launch is the day it starts paying for itself.
Launch & optimise
Live in weeks, not months. Then ongoing GEO and conversion work to keep you ahead.
AI-enabled websites, answered.
What is an AI-enabled website?+
An AI-enabled website is built so both customers and AI assistants (ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews) can understand and recommend your business. It uses semantic HTML, structured data, clear entity definitions and machine-readable answers, alongside fast performance, mobile-first design and built-in booking, payments and CRM.
How much does an AI-enabled website cost?+
AI-enabled websites start from £3,000. The exact price depends on scope — number of pages, booking and payment flows, CRM integrations and ongoing AI visibility (GEO) work.
How long does it take to launch?+
Most AI-enabled websites launch in 3–6 weeks: discovery, design and build, wiring up bookings, payments and CRM, then a staged launch.
Will an AI-enabled website help me get found by ChatGPT and Google?+
Yes. The foundations that win Google SEO (clean structure, fast loads, clear content) are the same foundations that win GEO. We add structured data, FAQ schema and entity clarity so AI assistants can quote your business in their answers.
Do you build for small UK businesses?+
Yes. We work with owner-led traditional businesses across the UK — trades, hospitality, property, health, wellness and local services.
What's included as standard?+
A custom design, mobile-first build, semantic and AI-readable structure, booking engine, Stripe payments, CRM integration, basic SEO foundations, and an AI visibility (GEO) starter setup.
Ready for a website that does the work?
Tell us about your business. We'll show you what an AI-native site looks like for you.